Marketing is the growth engine of business. Its scope ranges from product development to the promotion that leads to the customer’s front door. ASX strives to build business by delivering marketing solutions based on the information, insights and tools needed to navigate commerce.
In today’s ASX-TV Quick Tips, we sit down Walter Geer III, Executive Creative Director, Experience Design at VMLY&R, a global ad agency. Walter is both a technology expert and marketing master in New York city. He advises creatives to reach the right customer by thoroughly understanding the digital landscape, which is comprised of both strong creative and actionable data.
Walter describes his direct experience in unleashing the potential of data and creative. As he states, “I could essentially create the perfect format for the perfect person and guarantee its success and innovation to our clients.”
Stay tuned for more on Walter including his work to support jobs for Black and Brown creatives with: DiverseCreatives.com
Plus, get ready for more as ASX bring you the expertise from leading marketing and advertising professionals nationwide.